Pippo Lionni

Mindless, Pippo Lionni, 2002, foto: Roel Stevens

Using pictograms familiar to us all from everyday life - such as road signs, toilet markers and mathematical symbols - Pippo Lionni uses each page of this book to tell a story or make a comment, entirely without recourse to words. Amusing, wry, ingenious and poignant by turn, his acutely-observed subjects range from love, lust and isolation to modern dietary habits and the use of mobile phones. Lionni first presented his philosophical pictograms to a typographic conference in 1998. They immediately won over his audience to laughter and reflection. Honed and stripped down to their bare essentials, these images are now available in the UK for the first time.

Pippo Lionni grew up in New York. Now based in Paris, his company L Design works with signage, scenography, corporate identity and environmental design.

Saigon 1963, 2002
adesivo sobre chapa galvanizada
40 x 28 cm